Will clearer messages close the Green Gap?: An Examination of Attitude Formation in Organic Produce Buying

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DP_Marketing_2020_03_Fox.pdf (1.29 MB)

Date

2020

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Publisher

IU Internationale Hochschule Erfurt

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Description

Keywords

Attitude Formation, Consumer Behavior, Green gap, IU Discussion Papers, Organic, Theory of planned Behavior

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URI

https://repository.iu.org/handle/123456789/3580

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IU Discussion Papers and Reports
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